State of AI Apps Report 2025 is Live!
AI Chatbot Insights
Learn more about how people are engaging with AI with early access to our AI chatbot dataset to future-proof your business against a rapidly changing digital landscape.
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The world’s most innovative brands trust Sensor Tower
The Rise of AI
Consumers’ use of AI chatbots has skyrocketed. Chat GPT has surpassed 500 million Monthly Active Users in under two years. No other app comes close to this growth in the past decade. Now more than ever, understanding how and why consumers are engaging with AI chatbots is essential to crafting your digital strategy.
Unlock Consumer Insights
Sensor Tower’s proprietary panel captures unique insights into how users are engaging with Chat GPT. Parse through verbatim prompts and chatbot responses, and use referral traffic to understand what Chat GPT recommends and where it directs users. Utilizing these AI chatbot insights now can help you stay ahead of a massive shift in consumer dynamics, keeping your brand top of mind across every digital platform.
What’s trending in AI?
AI Insights • July 2025
Beyond OpenAI: The AI Apps Gaining Ground Outside ChatGPT
ChatGPT continues to dominate the generative AI app landscape, but its competitors are gaining ground in key areas like user acquisition, daily usage, and engagement. Find out how Grok, Gemini, and DeepSeek are finding unique pathways to growth — and building strong foundations that allow them to move out of OpenAI's shadow.
Sensor Tower • June 2025
How ChatGPT is Reshaping Consumer Life
AI is transforming the digital world at breakneck speed — and brands that harness it early are pulling ahead. From discoverability to advertising, AI is reshaping how businesses connect, create, and compete. Our latest report, "AI’s Everyday Evolution", uncovers the trends driving this shift — including top prompt categories, fast-growing AI subgenres, and how LLMs are shaping content referral traffic.