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U.S. advertisers continued to increase spending on Snapchat advertising in 2022. But how much did they dedicate to the platform, and who’s betting on Snapchat to help them win over customers with ads? You’ll find all the details in our State of Snapchat Advertising in the U.S. report.
Here’s what you’ll learn from the report:
Snapchat advertising growth from Q1 2022 - Q1 2023, including ad spend and impressions
How Snapchat creative assets boosted monthly impressions on months surrounding current events and new content
Which, and how much top advertisers are investing on Snapchat, to include:
Media Advertisers, specifically streaming services
Arts & Entertainment
Computers & Consumer Electronics
Popular streaming services on Snapchat, and their creative assets across multiple categories
Advertiser spending across multiple social channels