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STORE INTELLIGENCE · RANDY NELSON · DECEMBER 2018

Fire Emblem Heroes Revenue Hit $13.8 Million in November, But Fell Behind Dragalia Lost for a Second Month

Fire Emblem Heroes revenue reached $13.8 million worldwide in November 2018 according to Sensor Tower estimates.

Fire Emblem Heroes Revenue

Nintendo's first free-to-play mobile game, Fire Emblem Heroes, has averaged $21 million per month in player spending since launching in early February 2017. Last month, the title brought in an estimated $13.8 million worldwide, according to Sensor Tower Store Intelligence figures, or about 66 percent of its monthly average and a decrease of approximately 19 percent year-over-year.

This decline in player spending comes as Nintendo has been focused on the launch its fourth mobile game, Dragalia Lost, which debuted in late September. This new title out-grossed Fire Emblem Heroes during its first full month in October, as well as in November, when it took in $16.3 million, or about 18 percent more than Fire Emblem. Dragalia Lost is currently available in five territories, including the United States and Japan, compared to 43 for Fire Emblem Heroes.

Fire Emblem Heroes revenue for November remained concentrated in Japan, which accounted for nearly 60 percent of spending for the month. Players in the U.S. contributed 28 percent of the total. It was the No. 62 ranked mobile game by revenue globally, coming in at No. 29 in Japan and No. 66 in the U.S. It has grossed an estimated $465 million to date across the App Store and Google Play worldwide.


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Randy Nelson

Written by: Randy Nelson, Head of Mobile Insights

Date: December 2018