Top Performing Investment & Financial Management Apps on iOS in the USA: Q1 2023 Review

In the first quarter of 2023, we observed some interesting trends in the Investment & Financial Management category on the iOS platform in the USA. Let's dive into the data and see how these apps performed.

Fidelity Investments, a secure and easy-to-use investment app, saw a significant increase in downloads, with over 640,000 new users. This could be attributed to its broad choice of investments and expert insights, which are appealing to both novice and experienced investors.

Robinhood: Investing for All also saw a steady increase in downloads, with nearly 570,000 new users. Robinhood's zero commission fees and diverse trading options continue to attract a large user base.

Interestingly, Webull: Investing & Trading, despite a slight decrease in downloads, generated substantial revenue, indicating a high user engagement and conversion rate. This could be due to their attractive interest rates on uninvested cash.

Empower®, an app designed to help users take control of their finances, saw a slight decrease in downloads. However, its personalized financial management features continue to attract a dedicated user base.

Cryptocurrency apps like Coinbase: Buy Bitcoin & Ether, Trust: Crypto & Bitcoin Wallet, Binance: Buy Bitcoin & Crypto, and Crypto.com Buy BTC, ETH, Shib saw varying degrees of download numbers. This could be due to the volatile nature of the cryptocurrency market and the varying features offered by these apps.

Acorns: Invest Spare Change, an app that helps users invest and save, maintained a steady user base with a slight increase in downloads. Its unique feature of investing spare change could be a major draw for users looking to start investing with small amounts.

Lastly, Schwab Mobile, an app offering a range of financial services, saw a significant increase in downloads. This could be due to its transparent pricing and low costs, appealing to cost-conscious investors.