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What’s trending in Retail Apps?


Catch up on the latest Retail App performance, growth trends and best strategies working for brands in the 2023 State of Retail report.

In the report, we dive into the performance for top Retail Brands, Beauty Apps, Fashion Apps, and Retail Media Networks insights.

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Featured in the report you’ll find:

  • The top Retail brands with the most downloads

  • Which Beauty App installs are trending downwards

  • Where Beauty Apps are shifting their ad budget to

  • Which Fashion Apps are taking more market share and growing retention

  • Where advertisers are investing their budget to reach younger users

We also highlight the growth among advertisers who are maximizing the true value of Retail Media Networks.

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Be like Chanel, Hershey's, Petco and Target who use this report and our market intelligence data to: 

  • Identify Retail App trends that are driving revenue and download performance and understand how your Retail Apps are performing compared to your competitors 

  • Access granular in-app usage behaviors such as diving deep into total sessions by daily active users. Understand what features on your Retail Apps are most appealing to customers that evoke their engagement

  • Refine and optimize your digital ad campaigns by evaluating your competitors marketing campaigns to uncover missed opportunities. As well as get insights on which digital channels and publishers are moving the most ad inventory 

Access the report to uncover the latest trends in Retail Apps and see how you can leverage our market intelligence to improve your own mobile and digital plans.