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Supermarket Strategies for Success. Unlocking Growth Through Retail Media. 

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Discover how retail media and market intelligence are helping supermarkets convert shoppers into loyal customers and increase revenue. 

With margins tight and competition high, retail media is a game-changer for supermarkets. But how can it really benefit your bottom line? 

Explore the world of retail media through a data-led exploration of its business impact, including  three case studies, each illustrating the impact of retail media on a supermarket’s most critical business objectives:

  • Gaining Competitive Insights

  • Growing Revenue by Converting Shoppers

  • Growing Revenue by Selling Advertising

Ready to unlock retail media's full potential? Download your copy now. 


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What you’ll learn in the eBook:

  • Understand the transformative growth of retail media and its key benefits for both retailers and brands

  • Discover how supermarkets can leverage competitive retail media insights to strengthen brand partnerships and unlock new revenue streams

  • Follow an in-depth examination of the retail media partnership between Kroger and PepsiCo, analyzing their priority sub-brands, past campaigns, and channel mix

  • Learn techniques for supermarkets to identify untapped revenue opportunities through competitive ad spend analysis

  • See how competitive insights can shape strategic retail media positioning, helping supermarkets develop a roadmap for ad sales growth

  • Uncover how supermarkets are using first-party audiences and high-conversion ad placements to turn more shoppers into buyers, boosting revenue with incremental sales

  • Explore how retail media’s margins are outperforming traditional grocery sales and how supermarkets can capitalize on this fast-growing market