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STORE INTELLIGENCE · ADAM SPANNBAUER · OCTOBER 2018

Nintendo Cashes in $16.8 Million from Fire Emblem Heroes Revenue in September

Fire Emblem Heroes' gross revenue for September is $16.8 million, according to Sensor Tower Store Intelligence estimates.

Fire Emblem Heroes Revenue

Nintendo is no stranger to success in mobile gaming, and the publisher recently saw its title Dragalia Lost make $16 million in its first two weeks. However, Nintendo's strongest performer to date on mobile is Fire Emblem Heroes. Last month, Fire Emblem Heroes grossed $16.8 million, which ranked No. 42 among all games according to Sensor Tower's Store Intelligence estimates.

To date, Fire Emblem Heroes has seen most of its financial success in Japan and the country accounts for 55 percent of all-time player spending. This pattern held true in September, with Japanese players contributing approximately $9.1 million, or 54 percent of gross revenue.

September also brought the strategy RPG an increase in the growth of its largest audience, Japan. Monthly downloads of Fire Emblem Heroes saw a 37 percent increase in Japan compared to August.

With September's figures, Fire Emblem Heroes has grossed $437 million all-time worldwide and stacked up 14.1 million downloads.


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Adam Spannbauer

Written by: Adam Spannbauer, Mobile Insights Strategist

Date: October 2018

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