It can be a tedious process to track where your app ranks across all categories and app types on the Apple App Store Top Charts. For example, if you have a game, it could be ranking for:
Games - Top Free iPhone Apps
Games/Strategy - Top Free iPhone Apps
Games/Strategy - Top Grossing iPad Apps
Games/Action - Top Grossing iPad Apps
Tracking where your app ranks for all these different categories can give you better insight into how well your app marketing and App Store Optimization is working. By using the Category Rankings module in Sensor Tower, we make it easy for you to check all of your rankings on one screen, instead of looking at each category individually. You can even use it to watch your competitors to see how well they are doing.
If you prefer the text version of this tutorial, it is available after the video.
Make sure that your app is selected at the top of the screen. If it is not selected, select it from the drop down menu or if it has not been saved yet, add a new app by clicking on the green Add New App button.
Then select the Category Rankings module from the slide out menu on the left side of the screen.
At the top of the screen you will see the graph of the first category that your app ranks for. You can select the date range that you want to examine in the upper left corner of the graph.
Next to the date range selection box are buttons to choose if you want to see the daily chart or the hourly chart. This is useful for zooming in and seeing what changes take place on a smaller time frame.
On the right side of the screen, you will see the category that you are currently viewing. Click on the category name to see a drop down menu of categories that your app currently ranks for. Choose a category to see the historical graph of your app's rank in that category. The green plus symbols on the graph show when this app was updated.
In order to download the historical data from the chart in CSV format, click on the Download as CSV button below the chart.
At the bottom of the screen, you will see the following information for each category that your app is ranking in. If you would like view all the apps that are ranking on a chart, click on the Chart icon to view that chart.
This is an easy way to see how well your app ranks in all of the categories on the App Store. You can also use it to research your competitors and find out how well they are doing. If you do not know how your app ranks across all categories and for crucial keywords, get started with a free trial of Sensor Tower right now.
To learn how to use all of our modules, read our User Guide.
How will you use this information to help your app? Let us know your thoughts in the comments below.