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STORE INTELLIGENCE · RANDY NELSON · JANUARY 2019

Pokémon Quest Catches 10 Million Downloads, $9.5 Million in Player Spending

The latest Pokémon mobile game is the franchise's fourth highest grossing installment, Sensor Tower Store Intelligence data shows.

Pokemon Quest screenshot

Just shy of seven months after it launched worldwide on June 24, 2018, the latest mobile game in the Pokémon franchise has reached a major milestone, having crossed 10 million installs globally according to Sensor Tower Store Intelligence data. In the same span of time post-launch, Pokémon Quest has grossed approximately $9.5 million across the App Store and Google Play based on our estimates.

To put this into perspective, Pokémon Quest's downloads make it the fifth most installed mobile game in the franchise, behind Pokémon: Magikarp Jump at 14.5 million downloads, Pokémon Shuffle Mobile at 15.4 million, Pokémon Duel at 37.8 million, and Pokémon GO from Niantic at more than 540 million. In terms of revenue, Pokémon Quest ranks No. 4 among other mobile titles in the series. This places it ahead of Magikarp Jump at $5.2 million, but behind Pokémon Duel ($21.6 million), Pokémon Shuffle Mobile ($21.8 million), and Pokémon GO (more than $2.27 billion).

Japanese mobile gamers have spent the most so far in Pokémon Quest at just over $3 million or 32 percent of the title's gross revenue. Players in the United States have contributed the second-largest amount at 26 percent, or close to $2.5 million. The largest portion of the game's downloads since launch have come from the U.S. at 2.2 million, followed by Japan at 1.6 million.

While the 10 million install milestone is a significant one, it may be several months before the Pokémon Company-published title reaches the $10 million revenue mark. Despite grossing $8 million in its first month, revenue from the game slowed to approximately $150,000 in December 2018 as Pokémon GO continues to control the majority of time and spending among the franchise's fans on mobile.


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Randy Nelson

Written by: Randy Nelson, Head of Mobile Insights

Date: January 2019

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