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STORE INTELLIGENCE · RANDY NELSON · JANUARY 2017

Sensor Tower's Q4 2016 Data Digest: The Quarter's Top Apps, Publishers, and Insights

Sensor Tower's free Q4 2016 mobile app economy report contains the quarter's worldwide top apps, publishers, and categories for the App Store and Google Play.

Cover of Sensor Tower's Q3 2016 Data Digest

Learn about the top apps, publishers, trends, and insights for Q4 2016 in Sensor Tower's free quarterly Data Digest, available now. The final quarter of 2016 ended the year on a high note, with both app stores experiencing double-digit download growth worldwide, the arrival of Nintendo in the mobile gaming space, and record holiday app revenue. Those are just some of the stories you'll find in this latest edition of our quarterly market report.

Drawing upon data from our Store Intelligence platform, the report includes rankings of the quarter's top apps and publishers by worldwide and U.S. downloads; the quarter's most popular app categories and their year-over-year-growth; and insights into the quarter's most important stories and trends.

Key highlights from our Q4 2016 report include:

  • 21.5 billion total app downloads on the App Store and Google Play combined.

  • 17.1 percent year-over-year growth in worldwide App Store and Google Play downloads.

  • Facebook had the top four most downloaded apps worldwide in Q4.

  • Tencent retained its ranking as the No. 1 iOS publisher in the world by downloads for the fourth consecutive quarter.

  • Thanks to Super Mario Run, Nintendo became the third largest iOS app publisher in the U.S. by downloads, ahead of Electronic Arts.

  • Macro store trends, top apps and publishers, global market insights, and more.

Click below to download the report in PDF format:

Download Sensor Tower's Q4 Data Digest

Our Store Intelligence platform—the same product used by leading mobile publishers to make informed decisions and drive maximum growth—powered this report’s creation.

To learn more about Store Intelligence and how our industry-leading data can elevate your mobile marketing efforts, schedule a demo today.


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Randy Nelson

Written by: Randy Nelson, Head of Mobile Insights

Date: January 2017