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AD INTELLIGENCE · RANDY NELSON · FEBRUARY 2017

Mobile Advertising Atlas: The Who's Who of Mobile Advertisers for Q4 2016

Sensor Tower's free mobile advertising report contains valuable insights including Q4 2016's top advertisers on Facebook, Instagram, and other top networks.

Cover of Sensor Tower's Q4 2016 Mobile Advertising Atlas

Discover the top mobile app install advertisers for Q4 2016 in Sensor Tower's latest Mobile Advertising Atlas, now available. This free report features rankings of the top 20 app advertisers on the Facebook, Instagram, Google/AdMob, and Pinterest networks for last quarter, along with indexed impressions and quarter-over-quarter insights.

The data featured in this report is from Sensor Tower's Ad Intelligence platform, which provides app marketers with unprecedented competitive insights from the world's largest mobile advertising networks.

Key highlights from our free report include:

  • Live.me was the No. 1 app install advertiser on the Facebook ad network in Q4.

  • Amazon Shopping didn’t make the Facebook top 20, but topped Instagram app install advertisers by indexed impressions last quarter.

  • MZ dominated the Google/AdMob top 20 for Q4 with its mobile games Mobile Strike and Game of War occupying the No. 1 and No. 2 positions, respectively.

  • Poshmark was the top Pinterest app install advertiser in Q4 by indexed impressions, ahead of the likes of Wish, Kohl’s, Etsy, and Macy’s.

Click below to download the free report in PDF format:

Download Sensor Tower's Q4 Data Digest

Interested in learning more about how Ad Intelligence can revolutionize your app marketing initiatives? Schedule an Ad Intelligence demo with our team, and we’ll show you how!


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Randy Nelson

Written by: Randy Nelson, Head of Mobile Insights

Date: February 2017