Since launching on the App Store all the way back in May 2012, Kiloo's Subway Surfers has grown to become one of mobile gaming's best known titles. It's also grown into a revenue-generating success story, with Sensor Tower Store Intelligence estimates showing the game has just surpassed $80 million in worldwide player spending on iOS. This figure does not count revenue from in-game advertising.
The majority of this revenue—51 percent—has come from players in the United States, followed by Great Britain at about 9 percent, Australia at 5 percent, Brazil at 4 percent, and Canada at 2 percent.
In the first half of 2018, Subway Surfers revenue totaled approximately $4.3 million on iOS worldwide.