Top Mobile App Publishers Worldwide for Q2 2019 by Downloads

The mobile publisher with the largest number of new installs in Q2 2019 was Facebook, with more than 700 million first-time downloads of its apps. The full ranking of the top 10 most downloaded publishers is below. App download estimates are from Sensor Tower’s Store Intelligence platform.

Worldwide Top Publishers by Overall Downloads

The second best performing mobile app publisher in terms of worldwide downloads in Q2 2019 was Google with close to 563 million installs. The next best performing publisher was Voodoo, followed by Good Job Games and Outfit7 Limited.

Facebook and Google saw downloads decline in Q2 2019, but still retained the top two spots on the ranking. Facebook’s downloads decreased 8.9 percent quarter-over-quarter to around 710 million. Top games publishers represented many different countries, including Voodoo (France), Good Job Games (Turkey), Outfit7 (Great Britain), Say Games (Belarus), and TabTale (Israel).

Worldwide Top Publishers by App Store Downloads

Google was the most downloaded publisher on the App Store worldwide for Q2 2019 with more than 180 million installs, followed by Tencent, Voodoo, Facebook, and Good Job Games.

Good Job Games passed Alibaba to enter the top five in Q2 2019. Say Games was new to the top 20 at No. 7 with more than 50 million worldwide downloads on the App Store. The United States and China each had six publishers among the top 20 on the App Store. Great Britain was the only other country with more than one publisher in the top 20.

Worldwide Top Publishers by Google Play Downloads

Facebook was the publisher with the most new downloads on Google Play worldwide for Q2 2019 with 602 million installs, followed by Google, Good Job Games, Voodoo, and Outfit7 Limited.

Facebook and Google retained the top two spots on Google Play. Good Job Games moved up from No. 8 in Q1 to No. 3 in Q2, and Voodoo moved up one spot to No. 4. Say Games was the only publisher that was new to the top 10 in Q2 2019 with Miniclip falling to No. 12. Publishers that fell out of the top 20 included Microsoft, Mobirix, and Alibaba Group.

Interested in additional Q2 2019 insights? Download a free copy of our Q2 2019 Data Digest Report:

Store Intelligence users can see revenue and download estimates for the above publishers in addition to historical performance metrics on the Sensor Tower platform. Our estimates include worldwide downloads for the App Store and Google Play between Apr. 1, 2018 and June 30, 2019. Apple apps and Google pre-installed apps are excluded. We report unique installs only. Android estimates do not include third-party stores. Figures represent aggregate installs of all app versions, ex: Facebook and Facebook Lite.